Cruise route expands
The Super Cruise will have an expanded cruise and parade route, Service Safety Director Ken Kenst, who is managing the event, said during Wednesday’s cruise meeting.
The 8th Annual Salem Super Cruise is scheduled for the weekend of June 20-23 and is in its fourth year under city management.
Nineteen people attended Wednesday’s meeting.
The evening cruise route is now officially along State Street to Southeast Boulevard instead of ending up at Lincoln Avenue, Kenst said, noting it was “expanded” along with the parade route.
He said they essentially used the same route.
Since the beginning of the Super Cruise, when it was called the Expert Tire Downtown After Party, the unofficial cruise route was State Street from west of the downtown area up to Lincoln Avenue.
But many cruisers continued eastbound anyway, turning back on any north-south street they wanted to.
Sam Sicilia, who co-organizes the Sunday Show ‘n Shine with Tom Hall, said it “boils down to using Pershing Street more” to alleviate the congestion on State Street.
During the last meeting, Dominic Righetti had presented the idea for an autocross, a speed and skill event in which drivers race against the clock around safety cones on a short enclosed course.
In an update, Righetti said he spoke to the Sports Car Club of America’s Mahoning Valley Region which said it couldn’t get behind an event this year, but referred him to the Steel Valley (Pittsburgh) and the Erie regions.
He said he will attempt to make arrangements with one of those groups.
Kenst said the entertainment, concessions and parking are all looking good but Salem Expert Tire, which sponsored the Sunday Show ‘n Shine the last few years, withdrew its sponsorship since its advertising budget
for the 2013 event includes bringing “Big Foot” to the Super Cruise.
Hall asked if the Show ‘n Shine will be held without sponsorship and Kenst said, “yes” and the Super Cruise would sponsor it if necessary.
The Show ‘n Shine is set for Sunday at the city lot across from Timberlanes from 11 a.m. until 3 p.m. and sponsorship is about $2,500.
Concession committee chairman Mick Orosz said vendor contracts will “probably” be sent out next week.
In response to a question about vendors on East Second Street, Orosz planned to place a couple of concessions by the old Grand Theater so they might get some business from State St.
Steve Rouse of Salem Area Websites offered to create a website for no charge for the 2013 Super Cruise. A graphic designer, Rouse will design a T-shirt for the cruise too.
He is looking for photos from past Super Cruises and expects to have the website up soon.
Sicilia said he spoke to Salem Tire, the Goodyear tire retailer that brought the Goodyear Blimp to last years event and Kenst said they probably wouldn’t know anything for sure until a couple of weeks before the Super Cruise if the blimp can attend.
In other business, additional signs were discussed for the parade and cruise routes.
Larry Shields can be reached at firstname.lastname@example.org