Chamber plans ‘Christmas in City’


Whether it’s a little cash for Christmas that’s desired or raffle prizes, parade floats, music, shopping or even a festive Christmas light up night, Audrey Null said Salem’s the place to be.

Null serves as executive director of the Salem Area Chamber of Commerce, which is promoting this year’s holiday events with the theme “Christmas in the City.”

“The Salem Chamber provides a variety of activities for our community to enjoy during the Christmas season. We invite everyone to attend the Christmas parade and Light Up Night and we ask that they consider a shopping excursion during Black Friday and Small Business Saturday as they visit Chamber member businesses on the Santa Stroll,” Null said. “We are cognizant of the importance of holiday sales for all local businesses, and ask shoppers to stop and think if they can buy an item locally before going elsewhere or before ordering it online. We are pleased that we can help promote the shop local theme while having some fun along the way. The Santa Stroll encourages purchases, but it also gives the shopper a chance to win some Christmas cash. The Salem Chamber wishes everyone a very Merry Christmas and a happy, healthy and prosperous New Year!”

The fun kicks off with the Santa Stroll on Nov. 24 and 25, known as Black Friday and Small Business Saturday. to urge residents to shop locally in Salem. Shoppers who visit participating local businesses can get a Santa Stroll card, then make purchases at four of the businesses and get their Santa Stroll passport stamped at the time of the purchases. The following week they can drop off their stamped passport cards at the chamber office at the corner of Lincoln and State for a chance to win cash. Shoppers can visit more than four businesses, but their card must have a minimum of four stamps to qualify for the drawing.

First place receives $100, second place $75 and third place $50. Winners will be pulled during the Light Up Night festivities at 7 p.m. Nov. 30 on the front lawn of the chamber building.

Participating businesses for the Santa Stroll include Busy Beaver, Daydreamer’s Art Studio, Elizabeth Renea’s, Knit-Wit Knits, Lease Drug Company, LiB’s Cafe and Market, Patty’s Cookies and More, Quaker Corner, Salem Computer Center, Salem Historical Society Gift Shop, Shoe Sensation, Sport Connection, the Look Nook Gift Shop at Salem Regional Medical Center, The Stone Trough, The UPS Store and Troll’s Jewelry.

On Small Business Saturday, Nov. 25, from 10 a.m. to 4 p.m., various businesses will offer holiday specials. For extended hours, check with participating stores.

Next up comes the annual Salem Christmas Parade at 6:30 p.m. Nov. 30, sponsored by the chamber and the Salem News, featuring local high school bands, churches, organizations, clowns, floats and the big guy, Santa Claus. Units must be decorated in the theme of the parade, which is “Christmas in the City.” Floats will be judged in three categories: religious, commercial or non-profit. Once again, the city is providing $300 for the winner in each category to donate to the charity of their choice.

The parade begins at the high school, traveling south on Lincoln Avenue, west on State Street through the downtown business district, then north on Ellsworth Avenue to the Broadway Plaza on Second Street where the units disband. Red and green glow necklaces will be given away to the first 100 kids .

The registration deadline for parade units is Nov. 22, with entry forms available at the chamber office or online at

Light Up Night immediately follows the parade, at 7 p.m., on the village green or front lawn of the chamber building for the lighting of the downtown Christmas lights and Christmas tree. The Salem High School Encore Choral Ensemble will sing holiday music and Santa will make an appearance. Refreshments of cookies and cocoa will be served compliments of Home Savings Bank and their employees. The Quakertown Trolley will be available for a Christmas Lights tour.

Last but not least will be the 12 Days of Christmas Raffle from Dec. 9 through Dec. 20, with 78 prizes given away over 12 days. Tickets sales have already begun at a cost of $10 per ticket or three for $20. Tickets can be purchased at the Salem News, the Salem Area Chamber of Commerce, Salem Computer Center, Home Savings Bank, Giant Eagle or Consumers National Bank.

Drawings will be held daily beginning with 12 gifts on Dec. 9, then 11 on Dec. 10 and so on until the one grand prize of a one week stay at a Myrtle Beach condo. Lists of winners and gift sponsors will be published daily in the Salem News and posted on the chamber Facebook page. All proceeds from the raffle benefit chamber projects.

“Every year we do see multiple winners, it’s luck of the draw,” Null said, noting that all winning tickets are re-entered daily to be eligible for all prizes.

Besides the big trip, the prizes include cash, gift cards over $50 or more and gift certificates to various local restaurants and businesses and gift baskets.

“We’re again humbled by the generosity of the businesses that have donated for this festive holiday raffle,” she said.

Contact the Salem Area Chamber of Commerce at 330-337-3473 for additional information.